Briefly in English
Aarre is a monthly magazine that provides its readers with topical news and in-depth articles about a variety of topics related to forestry and Finnish nature. The magazine covers also a wide range of subjects from food and wellbeing to nature-based tourism, hunting and hiking.
The forest industry has long played an important part in the economic and mental landscape of the Finnish people. Aarre magazine is aimed at all readers who share an interest in forests and nature in general, regardless of whether this interest is born out of professional or recreational curiosity.
Aarre magazine’s typical reader is a forest owner who lives in the countryside or in a small town. The magazine is read equally much by men and women.
Aarre provides its readers with useful information and tips on forest management and memorable stories about the multitude of ways in which humans interact with nature.
Aarre is published by Viestilehdet Ltd and the magazine has approximately 20 500 subscribers. According to the latest official reader survey, the magazine has 121 000 readers.
Editor-in-chief Mari Ikonen
You can send press information to our editors (email: toimitus(at)aarrelehti.fi)